Sustainable Fashion

Shared Deadstock Swatch Libraries Are Letting Small Labels Source Fabric Together

1 min read
Shared Deadstock Swatch Libraries Are Letting Small Labels Source Fabric Together

Photo: Unsplash/Ekaterina Grosheva

Deadstock fabric sourcing has always favored larger labels with the volume to justify buying an entire leftover run from a mill or manufacturer. Independent designers working in small batches have historically struggled to access the same deadstock market, since most available lots are simply too large for a single small label to use before the fabric goes out of season stylistically.

A cooperative model gaining traction among independent labels addresses this directly: a shared swatch library and pooled purchasing system that lets several small designers split a single deadstock lot between them, each taking only the yardage their production run actually needs.

The arrangement requires genuine coordination between labels that might otherwise be considered competitors, sharing sourcing information and splitting invoices for fabric lots, a level of cooperation that's more common in craft and textile circles than in fashion design generally.

For the small labels participating, it's opened up deadstock sourcing that used to be effectively unavailable to them, turning a structural disadvantage of operating at small scale into a problem several labels have simply solved by pooling resources rather than each trying to solve it alone.

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